Reddit Brand Mention Tracker for Bootstrapped SaaS Founders

Problem: Bootstrapped SaaS founders lean on organic Reddit marketing because it is free and high-intent, but Reddit threads move fast. A relevant discussion where your product or a competitor is mentioned can peak and die within hours. Founders either miss the window entirely or spend hours manually scanning subreddits, which does not scale past a few queries. F5Bot, the incumbent, sends keyword email alerts but stops there. It tells you a mention happened; it does not help you assess whether the thread is worth replying to, or draft a reply, or flag that a competitor is being recommended in your target community.

Product: RedditRadar (working name) is a Reddit brand mention tracker built specifically for the reply workflow of a solo or small SaaS team. Solution: it monitors threads for your brand terms, competitor names, and problem keywords, then scores and surfaces the reply opportunities most likely to convert while the thread is still active. Instead of a raw alert dump, founders get a prioritized queue with thread context, current upvote and comment velocity, and a suggested angle for a non-spammy reply.

MVP: keyword and competitor monitoring across chosen subreddits, a freshness and velocity score so hot threads rise to the top, a simple dashboard queue, and email or Slack alerts. This is a thin but meaningful layer above F5Bot's alert-only model.

Revenue: subscription SaaS, likely 19 to 49 dollars per month per founder, with tiers based on number of tracked terms and subreddits. GTM: sell where the audience already discusses Reddit marketing, which is YouTube tutorials, indie hacker communities, and Reddit itself. Growth loops: users who win Reddit traffic naturally credit tools they use in public posts and threads, creating word of mouth in the exact channel the product operates in.