Problem: Research labs and biotech teams accumulate tribal knowledge in scattered places. Onboarding a new grad student or technician means digging through Slack threads, Notion pages, shared drives, and someone's memory to find the current protocol version. Training is ad hoc, protocols drift out of sync, and peer discussion is buried where it cannot be found later. The Notion plus Slack combo that most labs default to keeps knowledge and conversation in separate silos with no structure for versioned protocols or sequenced training.
Named product: Tribe Social Courses for Science Labs is a white-label community platform that puts courses, protocols, and peer discussion in one branded space owned by the lab.
Solution: A single hub where a lab publishes structured training courses, maintains a living protocol library with discussion attached to each protocol, and runs peer Q and A. Because it is white-label, a PI or biotech team lead can brand the space and treat it as institutional infrastructure rather than a generic SaaS tool.
MVP: A branded space with three primitives. First, courses (ordered lessons for onboarding). Second, a protocol hub (documents with comments threaded per protocol). Third, a discussion feed. Import from existing Notion exports to reduce switching cost. Ship to one friendly lab first.
Revenue: B2B seat or workspace subscription sold to the lab or department. Given the target is universities and biotech teams sharing internal training, price per lab workspace with tiers by member count.
GTM: Start with a single PI or lab manager who feels onboarding pain, land the department, then expand across adjacent labs by referral. The white-label angle lets the first institutional customer become a showcase.
Growth loops: Every new member onboarded into a lab space sees the branded hub and, when they move to a new lab or start their own, brings the tool. Protocols shared between collaborating labs create cross-lab pull. Public or semi-public protocol pages can attract inbound from researchers searching for methods.