Problem: University research labs increasingly want to share findings on social media, but the raw material of science (lab footage, microscope clips, instrument readouts, data screenshots) does not translate into the short-form vertical video that platforms reward. Grad students and PIs are not video editors, and generic tools like Canva require manual assembly from scratch with no understanding of a lab context.
Named product: Videocollage Science Reel Builder.
Solution: A SaaS tool that ingests raw lab footage and data screenshots and assembles them into shareable short-form reels. The workflow is opinionated for science communication - templates for 'before/after result', 'data reveal', 'method walkthrough', and automatic captioning for jargon-heavy voiceover.
MVP: A browser-based editor where a user uploads clips and screenshots, picks a science reel template, drops in a plain-language caption, and exports a vertical video for Instagram, TikTok, and LinkedIn. No AI generation needed at launch - templating plus smart cropping and caption timing is the core value.
Revenue: Seat-based subscription for lab accounts, roughly $15 to $30 per user per month, with a lab/department tier that bundles multiple contributors. Content-tool comparables that reached meaningful MRR (TweetHunter, Outrank, Kleo - all self-reported) suggest short-form content tooling can monetize, though none are science-specific.
GTM: Direct outreach to university science communication offices and active lab social accounts, plus partnerships with scientific societies that run outreach programs.
Growth loops: Every exported reel can carry a subtle 'made with' watermark that drives discovery among other labs, and labs that post results tag collaborators, exposing the tool to peer institutions.